search engine optimization

Search Engine Optimisation Basics at WordCamp Sydney 2018

This year I decided to push myself even further outside of my comfort zone by volunteering to speak at the annual WordCamp conference. Not only is it a great opportunity for me to practice public speaking and network with others in my industry, it is also a great way for[…]

Read More »

Free A/B split testing for your website

Sure its probably been around for a little while now, but not everyone is an expert in all the Google Analytics tools. Discovering this little free tool was the highlight of my day today. Not only can I get comparison data when testing out slight changes to my website, but[…]

Read More »

Improve your search engine ranking

My love affair with search engine optimisation started when I had my own small business (DigiGifts – a personalised & photo gifts online store) over six years ago. Like many new small business owners I had very little funds to back my business venture with the hopes of making it[…]

Read More »